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Low-income families and communities of color—the same groups who suffer disproportionately from diabetes and are targeted most aggressively by the sugary drink industry—tend to support efforts to tax soda as much as or more than their wealthier, white counterparts.
You wouldn’t know this from most news coverage of soda taxes. That’s because the voices of those who have been the most harmed by soda industry products and marketing are seldom featured in the media.
A new Q&A from PHI’s Berkeley Media Studies Group explores this topic, with insights from Dr. Vicki Alexander, a retired public health director for Berkeley who was instrumental in the city’s soda tax victory.